Speakers
Digiday Mobile Apps | September 21, 2011 | New York
The best and brightest in the mobile and app development will fill the stage to explore how apps fit into the overall marketing mix, mobile strategy, and how to deliver the best brand and use experience. Attendees will learn and gain key insights from a speaker lineup that is sure to produce some of the most thought-provoking conversations in the industry.
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![]() | Rob Gonda, Emerging Technology Global Lead, SapientNitro In his role as emerging technology global lead at SapientNitro, Rob's marketing vision and technical depth enable translating marketing strategy into technology and vice-versa, choreographing data and marketing technology to enable innovation in customer experience. He is responsible for establishing marketing technology standards, identifying strategic alliances, enabling cross-discipline engagement models and running the marketing innovation lab at SapientNitro. |
![]() | Joe Meyer, President and CEO, HopStop Joe Meyer is the President & CEO of HopStop, the leading provider of pedestrian navigation and and door-to-door mass transit and walking directions in over 30 major metropolitan markets throughout the U.S., Canada and Europe. |
| Jordan Greene Principal/Mobile Media, Mella Media | |
![]() | Rachel Pasqua, VP, Mobile, iCrossing/Hearst Rachel Pasqua currently cultivates emerging media for iCrossing, a global digital marketing agency owned by the Hearst Corporation. As VP of Mobile, she works closely with the agency's many Fortune 500 clients, using mobile, social and ambient technologies to bridge the gap between online and offline and help them connect successfully with their audiences. |
![]() | Richard Ting, SVP, Executive Creative Director, R/GA Richard focuses on creating integrated interactive user experiences across the web, mobile, and physical space. In his eight years with R/GA, he has become a sought-after thought leader in the mobile and social platforms industry. |
![]() | James Meigs Editorial Director, Hearst Men's Enthusiast Group |
![]() | Eric Litman, CEO, Medialets Eric Litman is Chairman and CEO of Medialets, the most widely deployed rich media advertising platform for mobile. He is a pioneer of the Internet's commercialization and a co-founder of Proxicom. |
![]() | Rei Inamoto, Chief Creative Officer, AKQA Rei is responsible for delivering creative solutions for the agency's clients such as Nike, Xbox, McDonald's and Visa. Since he arrived in 2005 at the agency, his presence has been instrumental in bringing AKQA the highest recognitions. |
![]() | Alexandre Mars, CEO, Phonevalley / Head of Mobile, Publicis Groupe Alexandre is a born entrepreneur and an expert in new technologies and communication, with several companies to his credit. He draws on 15 years business development to spearhead all the mobile activities pursued by Publicis Groupe around the world. |
![]() | Jonathan Vlassopulos, CEO, Skyrockit |
![]() | Shehryar Khan, CEO, Ubermind |
| Peter Farago, VP Marketing, Flurry | |
![]() | Paul Cushman, Sr. Director, Mobile Strategy, Yahoo! Paul Cushman is the Senior Director of Mobile Sales Strategy and is responsible for the monetization strategy for all of Yahoo's mobile advertising solutions. Paul brings over 20 years of mobile and advertising experience to his role. |
| Stuart Putney, CEO, Moblyng | |
![]() | John Paris, Sr. Director, Mobile Strategy, Time Inc. Since joining Time Inc. in 2006 John has overseen the introduction of a series of trusted Time Inc. magazine titles into the mobile space, among them TIME, Life, People, Sports Illustrated, Golf, Entertainment Weekly, InStyle and Real Simple. |
![]() | Jerry Rocha, VP Media Solutions, The Nielsen Company Jerry Rocha is Vice President of Media Solutions for Nielsen, the leading global provider of information and analytics around what consumers watch and buy. Jerry is a recognized expert in the area of digital media, including online and mobile video, mobile applications as well as device usage and content consumption. Jerry joined the company in 2007, when Nielsen acquired Telephia. Earlier, he led the launch several digital products at Cingular Wireless, IBM and smaller startups. Jerry holds a Bachelor of Science in Environmental Sciences from the University of North Carolina, Chapel Hill. |
![]() | Greg Wester, EVP, Mobile Posse Bringing over 20 years of experience in emerging media and interactive marketing, Greg Wester serves as Executive Vice President, overseeing operations in the NY office and ad sales. Greg served as Chief Operating Officer for VoodooVox and was founder and President of Soapbox Marketing, a word of mouth marketing agency. |
![]() | Sonia Gonzalez, VP of Advertising, MdotM Sonia Gonzalez is the VP of Advertising at MdotM, a mobile DSP. She works with advertisers and agencies to run mobile campaigns at scale. Previously, she worked at SocialMedia, scaling advertisers' campaigns across social networking apps. |
![]() | Adam Boyden, President, Conduit Adam Boyden is responsible for strategic direction, marketing and business development for Conduit. Previously, Boyden was an executive at Xfire (acquired by MTVN for $110 million), cofounder/former CEO of Autodaq (now OpenLane) acquired by KAR for $210 million, and founder of China Consultancy, an advisory firm to companies entering the Chinese market. |
![]() | Calynn Krieger, Account Director, Mobile, AKQA |




























